Exec VPs
When Yacoubian began her booking career 15 years ago as a ticketing assistant at Goldenvoice, she met Vee, who had already been there for six years.
“I definitely felt so lucky to have had such mentorship within the company to help me create my own path and my own goals,” Yacoubian tells Variety.
“Jenn and I are yin and yang in a lot of ways,” Vee adds, “We both learn from each other so much, we have different work styles and expertise in different genres, but we come together and are like a whole. We’re able to accomplish so much together and represent so much on behalf of Goldenvoice just because of our broad knowledge base. We’re very strong together.”
In addition to helping to book Coachella, the exec VPs have their hands full, with Vee overseeing Stagecoach, the largest country music festival on the planet, as well as the Just Like Heaven festival in Pasadena, while Yacoubian oversees booking at the Shrine Auditorium and Pasadena’s Cruel World Festival.
“I wake up every day, and Stagecoach is the first thing I think about,” Vee says. “I just don’t stop thinking about it.”
Adds Yacoubian: “We never stop thinking of creative ideas and new concepts.”
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Power of Women in Hollywood 2023: Writers, Directors, Actors, More - Variety
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